Irina Krutik Nail Systems

A product born out of passion, crafted through years of experience, designed with the best of technology, and signed off by a master with an eye for precision and beauty.

Every collection is the brainchild of Irina and a result of deep development. We do not use ready-made solutions. Instead, we create and perfect formulas for color, consistency, and texture to achieve impeccable results.

A product gets the go-ahead only after we fall in love with it ourselves.

Irina Krutik

The Force Behind the Brand

Irina is a nail master through and through. Her passion for creating beauty with nails has taken her on a journey as a technologist, nail modelling champion, international trainer, innovator and more. All this has culminated in the creation of a truly unique set of nail products that embody her skills, values and her commitment to delivering true beauty at your fingertips.

  • 7-time Professional Nail Modeling Champion (2000–2007)

  • Certified Judge, International Nailpro Association (2006)

  • Certified International Judge and Chief Commissioner, OMC Professional Nail Championships (2010)

  • Author and Speaker of the Training and Certification Program for International Jury Judging under the Nail Business Association in the category “Classic Nail Modeling”

  • Founder and Art Director of Nail Design Studios in Saint Petersburg (Russia) since 2005 and Goa (India) since 2013.

Our Philosophy

Safety Comes First

High quality of raw materials and an 11-Free formula that excludes toxic components and acid-based ingredients causing chemical burns.

Fashion Forward

A constantly updated palette that reflects our clients' needs, global fashion trends, and the art of color.

With You All The Way

Support for professionals and care for our partner with educational programs, technical materials, and feedback.

Commitment to Color

Our knowledge of color theory and passion for experimentation inspire bold combinations, effects, and textures.

No Dupes

Every shade we create is truly unique, with no equivalents in any other brand.

Tested and Approved

Products undergo thorough analysis and multi-stage testing by professional nail artists and experts.

Advantages of Our Special Formula

Time-Saving for Technicians

Self-leveling textures ensure quick and even application without streaks, patches, or the need for touch-ups.

Ease and Comfort of Use

A soft yet stable consistency ensures precise application without cuticle overflow.

 Reliable Adhesion Products

offer high adhesive properties, effectively preventing lifting and separation.

Versatility

Developed to suit various nail types and meet the diverse needs of technicians.

Variety of Textures

Highly pigmented formulas for vibrant, one-coat color and semi-transparent options for creating multidimensional effects and gradients.

Long-Lasting Results

The coating maintains its physical properties, including color, durability, and shine, throughout the entire wear period. When applied correctly, the risk of chipping is eliminated.

 Functionality

Each product is designed for maximum efficiency and functionality, delivering everything a nail technician expects from an ideal product: durability, wearability, shine, adhesion, and more.

Our Products

  • Gel Nail Polish

    Gel Nail Polish

    4 collections, more than 20 unique shades.

  • Builder Polish

    Builder Polish

    Restore, legthen and strengthen.

  • Tops and Bases

    Essential top coats and bases that protect and beautify your nails.

  • Nail Prep

    The foundation to beautiful, long-lasting nails.